19/12/2005

Capital and Other Kids' Stuff

The Independent reports how an online opinion poll conducted by the business organisation Luton First to mark National Kids’ Day reveals that “the next generation of teenagers looks set to be more materialist than ever before.”
Ranking the things they thought most important from 1-10, the survey found the values of your average 10-year-old to be:

1. Money and getting rich
2. Being famous
3. Football
4. Pop music
5. Animals
6. Families
7. Computer games
8. Holidays by the sea
9. Nice food
10. God

Evidence if ever it was needed that capitalism’s brainwashing machine is working perfectly! A couple of hundred years ago and your average 10 year old would have cited God, the “heavenly father”, as their number one. He has since been kicked into 10th place and his number one ranking taken by another God - Mammon - the god worshipped by capitalists for generations.

And animals taking the fifth notch ahead of their families? Harry the hamster and Billy the goldfish steal affection from kids’ parents?

“Dad, can I have a fiver for the pictures?”

“Bugger off, yer little sod; ask yer ferret.”

I’m just wondering if this survey of ten year olds, which bears on their capitalist aspirations, has anything to do with the age of criminal responsibility in England and Wales (the age at which you can be legally tried for an offence in a court) – which is, interestingly, 10 years of age?

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